How to Dye Your Beard Technicolor at Home

There’s a trend popping off this summer, which takes beards to a whole new level. According to Diana Schmidtke, celebrity groomer to Jon Hamm and Michael Keaton and a collaborator with the Art of Shaving, the beard trend was born in Brooklyn. In the early 2000s, “it was showing up on younger guys there,” she […]

Male Standard Test Drives the New 2015 Scion FR-S – “Your Ride Has Arrived”

Imagine driving up Pacific Coast Highway. You hit the left paddle shifter and drop down a gear as the car propels you forward. As you turn on the curves, the car hugs each curve like a baby hugs its mother when meeting a stranger. Finally, you have reached your destination. A cliff overlooking the ocean […]

10 Reasons Why Bow Ties are Cool

If you’re looking for 10 reasons why bow ties are cool, look no further! As ambassadors of style, Male Standard is here to tell you why bow ties are the coolest style statement. From their practicality, to their flair for fashion, we bet there’s a bow tie out there waiting just for you! 1. There’s a […]

NASCAR’s Cole Whitt On Overcoming Obstacles #DefyTheDoubt

It’s 10:30 am on a hot Saturday in Indy, the site of the upcoming Brickyard 400. We are standing in the garage area reserved for drivers; a place where few gain access. We are waiting for Cole Whitt, number 35 to approach. He turns the corner and walks into his trailer. At first glance, he appears shy and […]

The Scion Experience – A Drive to Remember #Review

Here at Male Standard, we’re always on the lookout for exciting innovations that take something ordinary and make them extraordinary. So when Scion called, we answered. Over the years, there’s been a looming trend in the car industry. One that has graced our over coffee conversations many a time. It seems that all the car brands are creating […]

Military Hero Wins Naming Rights to NASCAR Race During Rangers Game

When tens of thousands of race fans visit Indianapolis Motor Speedway for one of NASCAR’s biggest races of the summer, one name will stick out among the rest. Come race day, not only will fans recognize the name within the Crown Royal Presents the “Your Hero’s Name Here” 400 race title, but they will also […]

All-New 2016 Scion iM Ready to Fire Up the Fun Hatch Segment

Scion drivers have a lot going on in their lives, but they always have room for adventure. With its versatile hatchback, the all-new 2016 Scion iM has plenty of room to handle those adventures. Add in the iM’s fun-to-drive, high-style, high-content and high-MPG features, plus an outstanding price, and this new model from Scion offers […]

Scion Expansion: All-New 2016 Scion iA Sports Sedan

What has sleek styling, sporty driving dynamics, serious trunk space and will be available in September? The all-new Scion iA sports sedan. It arrives on the scene soon and features an MSRP of $15,700 for the 6-speed manual transmission and $16,800 for the 6-speed automatic. A delivery, processing and handling fee of $795 is not […]

Summer Grilling – A Taste of the Wild

Grilling is a quintessential man-hobby during summer, but if you’re still picking up the same meats at the market then it’s time to step up your routine. Protein is the name of the game, and there’s so much more out there than the same old boring beef and chicken. Take a walk on the wild side […]

Father’s Day Is Also National Go Skateboarding Day — Coincidence?

Did you know Father’s Day also happens to be National Go Skateboarding Day? If you’re looking for a retro twist on how to spend time with Dad then consider taking up the rad sport of skateboarding. Hamboards are bringing back a slice of West Coast history with their 100% handmade, hand numbered, and strictly limited edition […]