Men’s Lifestyle

If you are a certified music junkie or sound techie, you have probably attended a sound exhibition at Sonos Studio in LA.  For everyone else, prepare to have your mind blow!  Sonos Studio LA is an acoustically-designed gallery that explores the intersection of music, art and technology.  Think of it like an art gallery designed […]

One of the reasons we love Fantasy Football is that it puts you in the drivers seat.  Instead of just watching the game, you call the shots and are an active participant. The same goes for your Fantasy Football tailgating party.  Sure, regular tailgate parties are fun, but you’ll want to set the right atmosphere […]

Want to freak out your friends this Halloween?  As them if they ever think about going bankrupt.  If finances doesn’t get their hearts racing then romance will.  And in most cases, getting older makes all our bone(r)s quiver in fright.  Yes, most men have at least one fear that keeps them up (or flaccid) at […]

If you read our feature recently, Not All Amino Acids Are Creates Equal, then you’ll know there’s a major problem facing American men and that problem is protein deficiency. It turns out the recommendations of how much protein men should be eating is way off; every man needs a different amount of protein to maintain their […]

It’s time to stop beating ourselves up about those ‘bad-for-you-habits’ we can’t seem to break. Yes, we all have vices, even the rich and famous; from spending habits to gambling, drinking, or serial dating, but are they really all make or break? It turns out a little of what you love can be a good thing, […]

As bloggers, time is of the essence. From attending events to writing about trending fashion, it’s important to dial into information and put it out to you, our faithful readers, as soon as possible. Usually, our research is from real life experiences, but oftentimes, that involves traveling across the country, taking flights and staying in […]

Toyota changed the automotive industry when it launched the infamous Prius. Even now, no one has managed to do what Toyota did so quietly yet confidently; create an affordable, desirable, reliable, and household name in the hybrid market. So when Toyota announced they were planning on revisiting the incredibly popular Prius Male Standard had questions, […]

The same vehicle that pioneered the hybrid category just disrupted the status quo again. The all-new, fourth-generation Prius starred in a spectacular evening of music, food and special effects to celebrate an industry icon in a way that was anything but expected. More than 350 journalists, social influencers and Toyota guests watched the all-new 2016 […]

Get ready for the next generation of Prius.  The 2016 Toyota Prius World Premiere emanates from Las Vegas, NV tonight at 9pm. PDT. Male Standard readers can watch the live stream right here! Enjoy. http://livestream.com/accounts/1607005/events/4304072/player?width=560&height=315&autoPlay=true&mute=false

Did you know the average man doesn’t eat enough protein? This building block does more than sculpt abs and build muscle tone. After water, protein accounts for the second most influential factor in your being. Researchers are discovering that the once recommended 56 grams of protein a day isn’t adequate for the average man. In […]