What could be more classic than Denim or whiskey? To celebrate these iconic materials, Bulleit Bourbon and NOBLE Denim have found an exciting new way to showcase their crafts. Building on the partnership that began with barrel aged jeans in 2014, Bulleit and NOBLE are back with a NOBLE jean jacket, aged in Bulleit barrels; perfect for the Fall/Winter season.
The collaboration also features indie-rock band Handmouth, who incorporated the NOBLE jackets into exclusive videos, alongside Bulleit cocktails, and shows off the brand’s ability to find creative new outlets for their materials. The jean jacket is available to select press and in limited quantities, but if you keep a close eye, you could be one of the lucky few who can nab one in mid-November.
Collaborative jackets will be available in limited quantities on NobleDenim.com, at the Bulleit Frontier Whiskey Experience at Stitzel-Weller in Louisville, as well as select retail outlets beginning in mid-November.