Did you know women account for the majority of customers in the men’s grooming aisle? From moms fed up with smelly locker-room socks, to girlfriends who treat their men to aftershaves and shaving products, these spending trends got us to thinking – what should women really be looking for in their choice of men’s grooming products? While we’re absolutely grateful to the women who support guys in the grooming department, our needs as sexes are vastly different in the grooming arena. Product choices should reflect these intimate contrasts, but support looking and feeling our best.
Below, Male Standard compiled a list of essential grooming products that actually work. Note: When quizzed, efficiency was the answer of what men truly want in the bathroom.
Jack Black’s Beard Lube
Cut down his clutter in the bathroom without comprising on his skin care routine with this stellar all-in-one shaving system. Unlike traditional shaving foams and gels that dry out skin, this award winning Jack Black Beard Lube is a pre-shave oil, shave cream and facial skin treatment in one easy-to-use product specially formulated for men’s shaving needs. That means he’ll get a closer, more comfortable shave with lasting results – and smoother kisses for you. Who doesn’t want that?
Kiehl’s Midnight Recovery
If you’re looking to treat the man in your life, then we highly recommend Kiel’s Midnight Recovery Balm over traditional facials. The balm works into the skin effortlessly, and doesn’t leave the wearer with a greasy sheen – one of the biggest complaints men have when using lotion. This will rejuvenate his skin and add a healthy glow not unlike getting a good night’s sleep, all within a matter of minutes. Many guys want the same spa results as women, but without necessarily having someone fuss over them.
Buckler’s Chapped Skin Remedy
Men’s skin dries out extremely easily, especially in cooler months. While he might not complain about his hands, knees or elbows, he does worry about what you think of them. By leaving Buckler’s Chapped Skin Remedy in the bathroom, he’ll feel confident knowing his skin is moisturized, with a rich but none greasy formula designed for tough skin. This heavy-duty formula is also fragrance free, so chances are he’ll stop “borrowing” your expensive, rose scented moisturizer – so everyone wins.
Anthony Logistics Deep Pore Cleansing Clay
If you know a guy with oily skin, be his savior with the Anthony Logistics Deep Pore Cleansing Clay formulated specifically for men’s skin types. Clay acts as a drying agent against excessive pubescent sebum production, without drying out his skin (which actually increases oil production). Your son will be especially happy with this suggestion, as it’s a once weekly application with long lasting results. He’ll be ready for his dashing yearbook picture in no time, even if you aren’t.
Neutrogena Men Sensitive Skin Oil-Free Moisture
Every man deserves to have radiant skin. Neutrogena Men created a nourishing oil free formula for all guys, especially those with sensitive skin. If he isn’t using a moisturizer, then it’s time to tell him the anti-aging properties and importance of looking after his skin while he still has his good looks to tout. Men’s skin is naturally dry, and can accumulate damage much faster than women’s skin may due to everyday abuse from shaving. Using a moisturizer twice a day saves all of this and more.
Jock Jewels Hygiene Serum
Let’s be frank: a moment of embarrassment can save you each a lifetime of woe. Jock Jewels is a unique grooming line for men designed to tackle those intimate areas no one ever wants to acknowledge, much less if there’s weird odors attached – yes, we’re talking about his balls. Jock Jewels Hygiene Serum is an all-natural formula that’ll make his feel fresh, even when playing football, and addresses the normal odor that comes from keeping close quarters. Of all the options out there, be considerate and choose a product that will make the biggest difference to his day.
Are you in charge of the grooming supplies? Leave a comment below and let Male Standard know the best grooming products women should buy for men!