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Exclusive Celebrity Guest Star Merchandise Program Celebrates The Simpsons

National Entertainment Collectibles Association (NECA), an entertainment conglomerate and global leader in licensed consumer goods, in association with Twentieth Century Fox Consumer Products, announced today the second wave of celebrity names appearing in NECA’s exclusive “25 of the Greatest Celebrity Guest Stars” program celebrating THE SIMPSONS. The Who, Britney Spears, Mark Hamill, Lucy Lawless and Tony Hawk will make their debut in the second installment. The first wave of five celebrity figures and merchandise, featuring Hugh Hefner, James Brown, Yao Ming, Tom Hanks, and Kid Rock, is now available at various retailers, including Toys“R”Us stores nationwide and online at Toysrus.com, as well as Spencer’s.

PHOTO CREDIT: NECA AND TWENTIETH CENTURY FOX CONSUMER PRODUCTS

The limited-edition boutique collection includes a diverse array of products including figures, collectibles, apparel and novelty items featuring the animated likenesses of 25 of the most celebrated guest stars as they appeared on the show. This is the first time in THE SIMPSONS’ 25 year history that merchandise has been designed around celebrity guest stars.

PHOTO CREDIT: NECA AND TWENTIETH CENTURY FOX CONSUMER PRODUCTS

The “25 of the Greatest Celebrity Guest Stars” program launched in early 2014, with product roll-outs continuing throughout the year. New products will continue to be introduced every two to three months, featuring different groupings of guest stars, with limited quantities available at select retailers worldwide.

For more info on the “25 of the Greatest Guest Stars” program, visit http://thesimpsons.necaonline.com.

About THE SIMPSONS

The longest-running scripted show in television history, THE SIMPSONS exploded into a cultural phenomenon in 1990 and has remained one of the most groundbreaking and innovative entertainment franchises, recognizable throughout the world. Currently airing its record-annihilating 25th season and in production on their 26th season, THE SIMPSONS has won 28 Emmy Awards and been nominated for an Academy Award in 2012 for the theatrical short The Longest Daycare.  The Simpsons: Tapped Out is a top grossing mobile App and has ranked number one around the world on the App Store™ charts. The Simpsons Movie had worldwide global acclaim and the revolutionary virtual coaster ride at Universal Studios Florida and Hollywood is a continuous hit, along with the new Springfield experience at Universal Studios Florida.

THE SIMPSONS received a Star on The Hollywood Walk of Fame in 2000 and has been honored with five U.S. postal stamps personally designed by Matt Groening.  Named the “Best Show of the 20th Century” by Time Magazine, in 2013 Entertainment Weekly named THE SIMPSONS the Greatest American Sitcom. THE SIMPSONS is a Gracie Films Production in association with 20th Century Fox Television. James L. Brooks, Matt Groening, and Al Jean are the Executive Producers. The Gracie Films Worldwide Brand Division develops and produces the licensed content for the series. Film Roman is the animation house.

About Twentieth Century Fox Consumer Products:

A division of 21st Century Fox and recognized industry leader, Twentieth Century Fox Consumer Products licenses and markets properties worldwide on behalf of Twentieth Century Fox Film Corporation, Twentieth Century Fox Television and Fox Broadcasting Company, as well as third party lines. The division is aligned with Twentieth Century Fox Television, the flagship studio in supplying award-winning and blockbuster primetime television programming and entertainment content.

About NECA

National Entertainment Collectibles Association Inc. is a media and entertainment company operating in the United States and internationally, with three segments: Consumer Products, Filmed Entertainment and Online Retail/Digital Distribution. NECA is the leading designer, marketer, and worldwide distributor of licensed entertainment consumer goods based on some of the world’s most established and beloved properties, providing products across all consumer categories and distribution channels. Together, NECA’s divisions provide a comprehensive, end-to-end solution to elevate each property, maximizing exposure and reach, all while protecting the vision of the creator.

As a result of NECA’s singular passion and reverence for the intellectual property backing its products, some of this generation’s most recognized content creators enjoy working with NECA, allowing us to help bring their vision to their audience.

For additional information, visit www.necaonline.com.

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